On the eve of new EU regulations, and in the wake of recent large-scale data privacy breaches, a new ISO committee is leading the way with guidelines that put the consumer back in control.
The Internet-driven world shook when Facebook was recently exposed for having shared personal information about 87 million users to a private company, the aftershocks of which are still being felt as it becomes clear this is not a one-off event.
“The majority of privacy breaches remain unchallenged, unregulated and unknown,” said international privacy expert Dr Ann Cavoukian in her video address at the ISO workshop “Consumer protection in the digital economy”, which took place in Bali, Indonesia, this week. “Regulatory compliance alone is unsustainable as the sole model for ensuring the future of privacy,” she added. “Prevention is needed.”
As new EU regulations come into force late this month that require companies to protect personal data, restricting the way it is collected and used, ISO is taking the consumer’s voice one step further. A team of privacy experts has been formed to develop the first set of preventative international guidelines for ensuring consumer privacy is embedded into the design of a product or service, offering protection throughout the whole life cycle.
The new ISO project committee, ISO/PC 317, Consumer protection: privacy by design for consumer goods and services, will develop guidelines that will not only enforce compliance with regulations, but generate greater consumer trust at a time when it is needed most.
Source: DRJ New feed