There are few things more important than the willingness to work hard when it comes to building a top-flight business continuity program. However, I am sorry to report that hard work is not enough. In fact, sometimes it can lead you into a ditch.
The answer is when people are so intent on working hard that they forget to make sure what they are doing is actually useful for accomplishing their primary goals.
As John Wooden said, “Never confuse activity with achievement.”
I mention the foregoing because I wanted to talk about BCM metrics today, and metrics is one area where, in my experience, people are especially likely to confuse effort with results.
Source: DRJ New feed